Google Analytics is a great tool offered by Google that is at no cost to you. It provides greater insight into user behavior on your website. For instance, if you want to know which city people primarily visit your website are from, you can check the behavior report and filter by geography. There are countless features Google Analytics offers and it’s worth learning more from Google’s official video on Google Analytics.
If you are interested in installing Google Analytics or need help taking advantage of all the features Google Analytics offers, contact us to get the conversation started!